What is Google Adsense?

Google AdSense is a fast and easy way for website publishers of all sizes to display relevant, unobtrusive Google ads on their website's content pages and earn money. Because the ads are related to what your users are looking for on your site, you'll finally have a way to both monetize and enhance your content pages. Learn more about AdSense for content.



It's also a way for web site publishers to provide Google search to their site users, and to earn money by displaying Google ads on the search results pages. Find out more about AdSense for search.


The program is free, and combines pay-per-click and pay-per-impression advertising - meaning you get paid for valid clicks on the ads on your site or search results pages as well as impressions on your content pages. So go ahead and try this program. If you comply with our program policies, just complete our online application and select either or both of AdSense for content pages and AdSense for search. One application gets you approved for both AdSense and AdSense for search - you can decide to use any combination of these products on your pages.
We'll review your application and follow up with an email within 2-3 days. If you are accepted into the program, you can log in to your new account and get the HTML code to insert into your webpages.

Keep in mind that participation in AdSense requires you to have a website. If you don't have one, you can sign up for a free blog at http://www.blogger.com/ or create and publish useful, attractive webpages using Google Page Creator, at pages.google.com.

Guide for Making Money Online with Blogging

Obviously writing good posts and writing frequently are important, but so is ensuring that when the traffic arrives you are ready to take advantage. I’ve tried to condense into one post all the advertising schemes, site modifications and SEO tweaks I’ve made on my blogging journey that have allowed me to generate a $180K annual salary in just twelve months.

Affiliate Schemes

=)TNX:

A new network that is taking the blogging world by storm. Not only does it offer an amazing way for publishers to sell contextual links on their site, it also has one of the best referral schemes available

=)CashCrate:

Amazing scheme that allows you to make money directly by completing offers, but also through a brilliant referral scheme - you even get paid for the referrals that your referrals signup. Payout per offer ranges between $1-35 per offer and you get 75% for offers you complete directly, and up to 30% of your referrals earnings.

Advertising Networks

=)Google Adsense:

The most popular scheme for bloggers to generate money from their site. The scheme works by serving contextual advertising so a high click-through rate (CTR) is acheivable thanks to ads being served that are relevant to your content. A very generous revenue share of approximately 60-80% is also given

=)Text Link Ads:

Another popular scheme with bloggers and for many bloggers it is their biggest earner. Adding your site to Text Link Ads is easy and depending on your Page Rank and traffic up to $300 per month can be earned. One of the advantages of the scheme is that most advertisers automatically renew their campaigns each month

=)Review Me:

ReviewMe’s marketplace of advertisers is growing each month who want to pay web authors will review your product or service on their Web site. Payments vary between $50-500 per review, and some bloggers regularly write a couple of reviews each month

=)Chitika:

If you have a product related blog then adding Chitika eMiniMalls to your site could prove a better move than adding Adsense units. eMiniMalls show product offers from Chitika’s product partners, and remember that Adsense now allow you to contextualise these links

=)Vizu Answers:

Vizu Answers is an innovative, reader-friendly way to monetize your Web site traffic through the addition of Polls. The polls can be formatted to match your own content and all traffic stays within your site. Typical CPMs are $1.50-3.50

=)Intellitxt:

Only sites with over 200k page impressions a month can join the Intellitxt network that adds in-line adverts to your site. If you can get accepted then these links can be quite lucrative. The Intellitxt team are quite slow with processing applications, but being referred can speed up this process. If you want to be referred please email admin@connectedinternet.co.uk

=)Tribal Fusion:

Again a minimum traffic level of 200K page impressions is required, but if you can hit this level of traffic Tribal Fusion is a good scheme to join as payments are CPM not CPC, with rates of up to $5 achievable depending on where adverts are placed .

Optimising Income & Traffic

Here is a selection of posts I have written over the last 2 years that will help you increase your traffic and advertising income. More posts can be found in the Blogging Tips, Making Money Online and Problogging categories.

=)Guide To Starting Up A Blog=)

*SEO 101

*Increasing Alexa Rank

*SEO Tips: 10 Useful Tips

*Guide To Meta Tag Search Engine Optimisation

*Double Adsense CTR - Use Section Targeting

*Google Ranking Factors - The Top 100

*SEO & Adsense Optimisation Tips From…Google

*Creating A WordPress Robots.tct To Improve SEO

*Guide To Google Adsense Smart Pricing

*Best WordPress Engagement Plugin: Make Users Read More Posts

*Improve Adsense CTR - Remove Blog Ads

*What Do You Use For Your AlternateURL?

*Improve The Performance Of Your Alternate Urls Using Openads

*The Dos And Don’ts For Driving Traffic To A New Site

*Maximising Text Link Ad Revenues

*How To Make Text Link Ads Match Your Site Perfectly

*Which Services To Ping

*How To Use Permalinks The Right Way For SEO

Adsense Secret Tips

Layout Editor


Titan fast, high-capacity layout & schematic editor for analog ICs.


Positioning:

You need to add your Adsense links right in the heart of your template or right in the heart of your content.


Link Units:

Since the introduction of Google Adsense "link units", we can now add what looks like a "menu system" to compliment our menu system within our website. This is HUGE. Have you ever just clicked on a website and kept clicking on the menu links? I know we all have. By adding a "Google link units" to your menu, you will get more clicks than you thought possible. Try adding the link units near the top for better performance and try creating your link units to match the color of your menu system in place. Once in a while I find myself clicking on a menu link unit without even realizing it which in turn gives more money to the website owner.


Leaderboards & Skyscrapers:

These may very well be your "bread & butter". I only say this because of the sheer size of these ads units. The best place to add these ad units is obvious; Straight across the very top of your website (leaderboards), and straight down the side of your template (skyscrapers). Anywhere else may not look proper within your template and may look unprofessional.


Square & Rectangle Ad Units:

These are great to compliment the mass amount of content within your website and also within your recommended resources. You want to compliment your content, you don't want Adsense to BE your content because this will look poor on your part. Square and rectangular units are great to use within articles posted on your website or within your link resources. Try adding your Adsense boxes above your resource links within a page to give your Adsense account that added extra exposure.


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Super affiliate Jonathan Volk Reviews PPC Coach! Check it out. www.JonathanVolk.com/PPCCoach

Google Adsense is perhaps the easiest way to attract advertisers from across the globe to your blog. Just submit your blog to Google for approval. If Google likes what it sees, it will place contextual ads linking to products likely to appeal to the readers. Each time a reader clicks a link, the advertiser pays Google a small fee, and Google splits that with you.


The next interesting question - How to Make Money with Google Adsense ? Here are The best Google Adsense Tips and Tricks for making more money (profit) from Google adsense program.


a. Strictly follow the rules mentioned in Adsense policies. You will always earn more revenue from Adsense by playing it clean.

b. Never modify the Google Adsense HTML code.

c. Don't ask your friends or visitors to click on your Google ads. Do not include incentives of any kind for users to click on ads. Don't label the Google ads with text other than "sponsored links" or "advertisements.".

d. Don't click on your own ads - Google is much smarter than you think. You should not reload your pages excessively. If you are testing your website layout with Google adsense, follow some precautions. Or you can use the unofficial Google Adsense Sandbox Tool that is accessible from Firefox, IE and other browsers to see what kind of Google ads will be served based on content (website address URL) or keywords.

e. Don't place ads in pop-up windows, error pages or even empty pages.

f. Don't start a "adsense asbestos" or "home equity loan rates" website merely to make money from accidental clicks (accidence). You will never make money out these "made-for-adsense-only" websites. Instead, write on topics what you are passionate about. Don't waste your money on high-paying adsense keywords lists.

g. For short articles, CTR is best when ads are placed just above the content.

h. For long articles, CTR improves if ads are placed somewhere in middle of the content - visitors read the long content and then they are looking for more resources.

i. Use Text Ads instead of Image Ads as users get more options. If you still want to display image ads, consider ad formats that support image ads - Choose either the 300x250 medium rectangle or the 160x600 wide skyscraper - or both, if you display multiple ad units on a page.

j. Google Ads without background color and borders always perform better. Make the border color and background color same as your page background color.

k. Always put ads above the main fold. Make sure that the ad unit with the highest clickthrough rate is the first instance of the ad code that appears in the HTML. Since the first ad unit is always filled before the rest, you want to make sure that ad unit is located in the best placement on your page.

l. Try setting the ad link URL color to a lighter shade. If your text is black, you may make the adlink as light gray.

m. Go Wide - The large rectangle is the best paying adsense format (336x280) - The Google Adsense Publisher team also feels that the best formats are the wider ones - the ad formats that contain the widest individual ads. Try using the 336x280 large rectangle, 300x250 medium rectangle, or 160x600 wide skyscraper.

n. Placing images next to ads or above ads does help in attracting user attention.

o. Blend AdLinks with other navigation links or place horizontal adlinks at the top of your webpage. AdSense publishers are permitted to click on link unit topics on their web pages, provided that they do not click on any Google ads on the resulting page.

p. Organize an Adsense Party for your friends and colleagues - Request them to navigate your website, watch their activity - it will provide vital clues about which regions on your website draw more user attention. Try putting ads near those areas.

q. You can put upto 3 adsense units on a page. Try putting a large skyscraper on the right navigation sidebar of your website. That area is close to the browser scrollbar. You can also add 2 AdSense for search boxes, 1 adlink unit and 1 referral button per product (i.e., 1 AdSense referral button and 1 Firefox plus Google Toolbar referral button).

r. The first few lines of your content are an important factor for determining what Ads are served on your webpage. That's the right place to put keywords in bold (strong or tags) or header tags (h1, h2, etc).

s. Always select the setting to open Google Adsense search box results in a new browser window, so you won't lose your visitors. Click the Open search results in a new browser window checkbox and this add target="google_window" to your form tag.

t. Maximum people think the search box is on the top right corner. So you know where to put it.

u. Don't syndicate full content. If people can read everything from the newsreader window itself, why would they visit your website where your ads are.

v. Use URL channels to determine performance of individual pages. I track my most popular pages with Google Analytics, Statcounter and create a channel for each of the URL. You can even track Adsense Clicks with Analytics

w. For low CTR pages, try changing titles or adding more content to get better focused ads

x. Block low paying advertisers with Filters. Why to loose a visitor for 0.01 cents. Use Overture or Google Adwords Keywords tool to discover keywords that are less popular with advertisers.

y. The AdSense for search Top Queries report shows you what your users are looking for, by listing the 25 most common searches conducted through your AdSense for search boxes. Use this report to identify additional topics to add to your site, or to keep track of your most sought-after information. Focus and improve that content.

z. Not everyone has a RSS reader. Use RSS to Email services like FeedBlitz, Bloglet or Rmail to let users subscribe to your blog by email.


Remember, you are the best judge when it comes to choosing ad formats. Even Google doesn't offer the best advise always. For instance, in the visual heat map, Google suggests that webmasters are best served by positioning ads on the upper left-hand side of a Web page. But on the Google homepage, you will find ads on the far right.


Written by Amit Agarwal